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About Us


We are The Denim Gene Sisters, Lindsay (left) and Hailey (right). We grew up in a home full of antiques. Even as little 4 and 6 year olds we were always finding vintage treasures in our grandparent's basement, or deep inside some never ending drawers. As we grew up, we became more and more enthralled with vintage fashion. In July 2019, we started this little project which has since grown into a very special and meaningful part of our lives. Lindsay is currently finishing her Psychology & Neuroscience degree at Acadia University, and Hailey is currently working at the University of Ottawa Heart Institute. During our free time, we find endless joy in bringing you beautiful and sustainable clothing through The Denim Gene. We donate 5% of our profits to The ENRICH Project (, so every time you purchase from us, you are helping us to fund research on environmental racism in Nova Scotia. Read more about our mission here: